BinanceCIS Marketing Team - Content & Lifecycle Marketing (Early Career)
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About Binance Accelerator Program
Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the worlds’ leading blockchain ecosystem. Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about BAP Program HERE
Who may apply
Current university students and recent graduates
We are looking for a motivated individual to join the CIS Marketing team, focusing on content development, paid acquisition channels, and supporting lifecycle marketing initiatives. The ideal candidate is a crypto enthusiast or junior growth marketer eager to deepen their skills in digital marketing within a fast-paced Web3 environment.
Responsibilities:
- Assist with content creation and management for blogs, announcements, and educational materials;
- Support internal communication initiatives, particularly within lifecycle marketing campaigns (emails, push notifications, in-app messages);
- Help optimize and monitor paid advertising campaigns (Google, Meta, etc.);
- Assist with community growth • Assist with MKT Campaigns executions;
- Participate in growth experiments and help analyze performance metrics;
- Collaborate closely with the wider marketing team on recurring tasks and campaign execution.
Requirements:
- Interest in crypto/blockchain (previous experience in Web3 or tech marketing is a plus); at least basic user of any crypto platforms;
- Understanding of paid ads management (Google Ads, Meta Ads, etc.) and willingness to learn deeper;
- Strong written and verbal communication skills;
- Ability to manage multiple tasks with attention to detail;
- Bilingual English/Russian and Armenian is required to be able to coordinate with overseas partners and stakeholders;
- Based in Armenia;
- Self-motivated, eager to learn, and a proactive team player.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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