Senior Social Media Strategist for a USA Clients (Remote·Freelance)

We are hiring a Senior Social Media Strategist to manage and grow premium wellness, beauty, and lifestyle brands through strategy-led content.

This is not an hourly execution role. It is a deliverable-based collaboration designed for experienced operators who take ownership of client results, communication, and strategic direction. You will manage client accounts end-to-end — from monthly planning to performance optimization — while coordinating VAs, editors, and collaborators.

The role is structured to be scalable. You will begin with one client account and, based on performance, progressively take on additional brands. Strong strategists who build efficient systems and batch workflows are able to manage multiple clients successfully.

This position is ideal for professionals who value autonomy, accountability, and long-term growth over fixed schedules or hourly billing.

Work Structure & Availability

• Remote freelance collaboration
• Partial overlap with U.S. time zones (EST or PST) required
• No fixed 9–5 schedule, but responsiveness during business hours is essential
• Deliverable-based work focused on outcomes rather than tracked hours
• Compensation ranges $500–$700 per client/month, depending on scope and complexity. The more clients, the more payment.

Typical Client Scope

A standard client account includes:

• Managing 8–16 monthly content pieces (Reels and carousels)
• Writing captions aligned with brand strategy and conversion goals
• Monthly content planning and strategic direction
• Light ongoing client communication
• Overseeing content scheduling (executed by a VA)
• Supervising UGC outreach coordination (executed by a VA, strategist provides oversight)

During the first month, strategists learn the full workflow end-to-end. As performance is proven, operational tasks may be delegated to VAs, allowing greater focus on strategy and scaling to additional clients.

Key Responsibilities

A typical client includes:

• 8–16 content pieces per month (Reels + carousels)

• Caption writing

• Monthly content planning

• Light client communication

• Content scheduling (executed by a VA but initially overseen by the freelancer)

• UGC outreach coordination (VA executes outreach; strategist oversees and occasionally supports depending on seniority)

• 3–6+ years managing social accounts end-to-end

• Understands strategy before aesthetics

• Demonstrated experience with premium luxury wellness and beauty brands

• Experience in an agency environment supporting multiple clients OR freelancing with multiple brands

• Worked with businesses that use social media to generate sales, leads, or client bookings (medical clinics, beauty clinics, salons, shops, etc.)

• Is comfortable owning client communication

• This opportunity is ideal for mid-to-senior strategists who want to operate with autonomy, own results, and grow their income through scalable client management rather than hourly work.

• LATAM and Europe-based candidates are strongly preferred due to time zone alignment.

• Is highly organized and system-driven

• Is entrepreneurial in mindset and comfortable with deliverable-based compensation

• Is motivated by scaling to 4–6 clients rather than billing hourly

• Is comfortable coordinating VAs, editors, and collaborators

Collaboration Model

• Freelance, remote collaboration
• Start with one client account (average $500–$700/month per client)
• Opportunity to manage multiple brands over time
• Income scales based on performance, autonomy, and client satisfaction
• Long-term collaboration with growth opportunities