Klaviyo Specialist

About the Role

Redwood is a retention marketing agency specializing in email and SMS for DTC brands. We are hiring a Klaviyo Implementation Specialist to own all technical execution across client accounts.

Responsibilities

• Build and manage flows, campaigns, templates, and segments across multiple Klaviyo accounts
• Translate Figma designs into production-ready Klaviyo templates with accurate cross-client rendering
• Configure advanced flow logic including filtering, suppression rules, conditional branching, flow splits, and A/B tests
• Manage Recharge subscription flows and templates (active subscription, cancel save, skip/pause logic)
• Maintain Shopify integration: catalog sync, order data, custom properties, and event triggers
• Troubleshoot broken dynamic content, Liquid logic errors, rendering issues, and deliverability problems
• Support Customer.io implementation where applicable
• QA all builds before launch

Requirements

• 5-10 years of relevant ESP experience

• 3+ years of Klaviyo-specific experience, agency-side preferred

• Ability to own account architecture decisions: flow structure, segmentation logic, data properties, and integration setup

• Expert-level knowledge of Klaviyo flows, segmentation, and event-based logic

• Strong command of Liquid templating: dynamic blocks, conditional content, loops, and fallbacks

• Experience building templates directly from Figma or design files

• Solid understanding of email deliverability and list hygiene

• Shopify and Recharge integration experience

• Nice to Have

• Customer.io (flows, in-app, transactional, API-triggered)

• Attentive or Postscript for SMS

• HTML/CSS for email