About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems.

About the role

We're seeking a growth-minded copywriter to join our Brand Creative team, reporting to Content Design.

Architect high-conversion copy across our marketing funnel—from awareness-building campaigns to decision-stage web pages and targeted performance ads
Develop distinctive messaging frameworks that scale across channels while maintaining our brand's thoughtful, principled voice
Collaborate with Growth teams to design and execute A/B testing strategies that continuously improve conversion metrics while preserving brand integrity
Craft campaign narratives for product launches that translate technical innovations into tangible benefits and possibilities
Transform marketing briefs into unexpected creative approaches that capture attention in crowded digital spaces
Work with Events team to develop thematic through-lines for conferences, webinars, and thought leadership moments
Partner with agencies to ensure external creative aligns with Anthropic's voice and strategic objectives
Evolve our marketing voice as AI capabilities and market positioning advance, maintaining brand differentiation
Create copy systems and templates that enable marketing teams to quickly deploy consistent messaging

Required Skills

5+ years crafting conversion-focused marketing copy in technology environments
Proven success in digital marketing campaigns with measurable growth results
Exceptional writing versatility across short-form (ads, emails, landing pages) and long-form content
Experience balancing brand voice with performance marketing best practices
Portfolio demonstrating your ability to distill complex products into compelling narratives
Collaborative mindset with experience influencing cross-functional stakeholders

Preferred Qualifications

Experience marketing AI, technical products, or B2B SaaS solutions
Background developing distinctive brand voices in emerging technology categories
History of creating successful growth campaigns that defied category conventions
Understanding of behavioral psychology principles in marketing contexts
Track record of copy-driven A/B tests that significantly improved conversion metrics

The expected salary range for this position is:

Annual Salary:

$150,000—$240,000 USD

Education requirements: We require at least a Bachelor's degree in a related field or equivalent experience.**

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time.

Visa sponsorship: We do sponsor visas!