Marketing Operations Manager (LATAM)
Marketing Operations Manager (LATAM) to lead regional email strategy, campaign execution, optimization, and reporting in a hybrid environment.
Datadog is seeking a Marketing Operations Manager to join our growing global Campaign Operations team, reporting to the Director of Campaign Operations. As the first Campaign Operations hire in the LATAM region, you’ll have the unique opportunity to shape and drive our regional email strategy. You’ll work closely with marketing partners to lead campaign execution, optimization, and performance reporting while helping to scale programs for a fast-growing business. This role offers significant autonomy and impact, along with close support from our global team and cross-functional collaborators.
At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.
What You’ll Do:
- Lead the development and execution of ad hoc and automated email programs in Marketo
- Segment and manage lead databases to ensure accurate targeting, including partitioning for co-marketing and partner contacts
- Oversee tagging, tracking, and lead flow processes for partner-sourced leads, proactively identifying risks and optimization opportunities
- Analyze and report on campaign performance to uncover insights, recommend improvements, and implement changes
- Partner with regional marketing and go-to-market teams to align campaign execution with strategic goals and best practices
- Stay up to date on email marketing compliance and legal regulations to ensure ongoing adherence
Who You Are:
- 5–7 years of experience in marketing operations, preferably in a B2B technology environment
- Hands-on expertise with marketing automation and CRM platforms; Marketo and Salesforce experience strongly preferred
- Familiarity with email development, HTML, and CSS
- Strong analytical skills with experience using reporting tools; knowledge of Tableau and SQL is a plus
- Excellent communication and project management skills, with the ability to collaborate across stakeholders and manage competing priorities
- Language proficiency in Portuguese and Spanish preferred
Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.
Benefits and Growth:
- Generous and competitive benefits package
- New hire stock equity (RSUs) and employee stock purchase plan
- Continuous career development and pathing opportunities
- Employee-focused best in class onboarding
- Internal mentor and cross-departmental buddy program
- Friendly and inclusive workplace culture
Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
#LI-Hybrid