SupersideHead of Product Marketing
As Head of Product Marketing, you’ll shape how Superside’s services and solutions are positioned, launched, and adopted in the market. You’ll lead our product marketing function and help drive the go-to-market strategy across Superside’s four service pillars: Creative Production, Creative Development, AI Solutions, and Strategy & Consulting.
You’ll collaborate cross-functionally with leaders in GTM, Product, Service, and AI—aligning messaging, launches, and enablement across the company. You’ll also partner closely with the VP of Marketing to evolve our positioning, packaging, and pricing, and lead Superside’s AI adoption strategy both internally and externally.
What You’ll Do
AI-First Positioning: Refine and roll out Superside’s AI-first positioning across services, personas, and industries. Partner with the VP of Marketing to evolve our pricing, packaging, and messaging frameworks.
Go-to-Market Collaboration: Help drive GTM strategy and execution for new services and major launches. Partner cross-functionally to support planning, launch readiness, and internal alignment.
AI Adoption Strategy: Lead our AI adoption strategy, partnering with Product leadership, creative leadership and internal teams to drive interest and conversion for AI-powered workflows—internally and for customers.
Sales & Customer Enablement: Build and oversee programs that equip our Sales and CS teams to confidently sell and support Superside’s offerings. Partner with Enablement and Product Marketing to deliver toolkits, messaging, and competitive insights.
Market & Customer Insight: Define and refine personas and customer journeys. Gather insights from users, sales calls, and competitors to inform positioning and messaging.
Team Leadership: Manage and mentor a small but mighty team (PMM + Enablement Lead), driving clarity, collaboration, and strategic output across the business.
Who You Are
- 7–10 years of experience in B2B product marketing or go-to-market roles
- Passionate about the potential of AI to transform creative work—curious, informed, and excited to help others adopt it
- Excellent at cross-functional communication—you know how to align teams, manage inputs, and move work forward without friction
- A driven but empathetic leader—someone who sets a high bar while creating space for growth, clarity, and collaboration
- Results-oriented—you care about performance and understand how to measure success across marketing, sales, and customer outcomes
- Fun to work with—you bring energy, clarity, and a can-do mindset that makes working together feel easy, even when things are complex
- Experience with creative services, AI tools, or service-based business models is a strong plus
Why This Role Matters
This role is key to how we scale Superside’s impact. You’ll help bring our services to market with greater clarity, drive AI adoption with confidence, and make sure our teams are equipped to tell the Superside story—consistently and compellingly.
Why Join us?
Superside's vision is to create equal opportunities globally by accelerating the world’s transition to online work. With that in mind, we're building a fully remote company that attracts people where they are.
Remote-first. Customer-led.
Remote isn’t just a perk; it’s how we deliver better for customers. We are fully committing to our customers by hiring top talent and collaborating seamlessly across time zones.
Global team, local impact.
Join a community of 60+ nationalities working across time zones, cultures, and disciplines, all aligned on doing great work for great brands.
High performance, low ego.
Work in a fast-paced, high-trust environment where feedback is direct, growth is constant, and kindness leads collaboration.
Impact meets opportunity.
We’re in the sweet spot — big enough to be stable, small enough for you to shape what’s next. Your ideas will matter here.
Grow fast. Lead well.
You’ll gain mentorship, take on real responsibility, and grow your career while helping us disrupt a global industry.
About Superside
Superside is the leading AI-powered creative company that quickly and cost-effectively enhances in-house functions. We help over 500 ambitious brands get great creative concepts done at scale. Built to be an extension
of in-house teams, we unbottleneck marketing and creative teams so they can move faster and drive more reliable creative performance.
Superside is a fully remote company with over 700 team members working across 60+ countries and 13 timezones.
Learn more at superside.com
Diversity, Equity and Inclusion
We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status.