Senior Director, Product Marketing - Application Security and Performance

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. 

At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a "normalized" problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in.

Available Locations: Austin, TX (Preferred), San Francisco, CA, New York, NY

Role

Are you a seasoned product marketing leader with a passion for cybersecurity and a drive transformation in the marketplace.  Cloudflare is seeking an experienced and results-oriented individual to lead our application security and performance product marketing team. This high-impact role offers the opportunity to directly influence pipeline and revenue growth for our App services, introduce innovative use cases and products to market, and develop compelling messaging that drives new customer acquisition and expansion.

The application security and performance portfolio includes our full stack of app security and performance services from web application firewall, API Security, Bot Management, rate limiting, DDOS and client-side protection products. Successful candidates will have a passion for helping to build a better Internet by enabling new applications, including AI-enabled services and web properties to improve their security posture and provide excellent user performance and experience. You will have a drive to understand customer needs, dig into product details, and elevate our messaging to deliver solution-oriented, breakthrough initiatives.  You will enjoy this role if you like working with fast-paced teams and having autonomy to drive your initiatives. 

This role is a part of our Product Marketing team and reports into our Vice President of Solutions, Product and Technical  Marketing.  This will be a highly visible leadership role within the organization, which will have a significant impact on the long-term growth of the fast-growing Cloudflare business.

What You’ll Get To Do In This Role

• Own go-to-market strategy and activities for application security and performance products. 
• Lead and manage a small team of PMMs to execute the GTM plan for App Services.
• Understand and exploit the weaknesses of App Sec and Performance vendors as well as cloud providers,
• Evangelize Cloudflare products to analysts, prospects, and customers—in customer meetings, webinars, conferences and tradeshows.
• Be the voice of the product to the entire marketing team. Be the voice of the marketing team to the product management and CTO organization.
• Develop differentiated messaging for our application security and performance portfolio, and platform.
• Develop and execute integrated marketing campaigns to drive demand for application security and performance products, solutions and use cases.
• Provide support for the field sales teams in the form of sales plays and enablement for both mid-market and enterprise field and partner teams. 
• Partner with our Analyst Relations and product management teams to establish Cloudflare as a security leader and application platform of choice for developing and delivering applications globally.

 

Qualifications

What we’re looking for In you

• 8+ years of experience in product marketing/product management with at least 5 years in a security-focused role. 
• Experience at one or more cyber security vendors. Knowledge of HTTP, OWASP, Bots, APIs..
• Success in positioning technical products to both technical users and economic decision makers.
• Excellent written and presentation skills. This role demands someone who is gifted in their ability to communicate effectively with all stakeholders, including product management, sales, comms, and marketing.
• Management experience, team building and development skills.
• Ability to manage ambiguity and navigate unforeseen obstacles gracefully.
• Self-starter who truly enjoys working in a fast-paced, innovative cloud services company.
• BS/BA degree in Marketing, Business, Engineering, or related field.

Compensation

• For San Francisco/ Bay Area hires salary range: $266,000 -$340,000
• For New York City hires salary range: $241,000 -$310,000

Equity

This role is eligible to participate in Cloudflare’s equity plan.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family.  Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!  The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.

Health & Welfare Benefits

• Medical/Rx Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Accounts
• Commuter Spending Accounts
• Fertility & Family Forming Benefits
• On-demand mental health support and Employee Assistance Program
• Global Travel Medical Insurance

Financial Benefits

• Short and Long Term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan
• Employee Stock Participation Plan

Time Off

• Flexible paid time off covering vacation and sick leave
• Leave programs, including parental, pregnancy health, medical, and bereavement leave

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.