Partner Manager UK & North Europe, (AI Boutiques)

About the role

The primary responsibility of the Partner Manager (AI Boutiques) is to build and develop our ecosystem of AI-native boutiques, specialist SIs and consultancies.

The Anthropic Alliances team's function is to extend and accelerate adoption of Claude and its developer platform by recruiting and developing a portfolio of consulting, services, technology and selling partners.

This role focuses on partners who are building Claude-first practices—typically smaller, more agile firms with deep AI implementation expertise. These partners deliver proof points, train the talent pool, and drive adoption velocity in the mid-market to complement our developing GSI relationships. You will work alongside a GSI-focused counterpart who also manages larger regional SIs. This is a hands-on role suited to a 0-1 operator capable of balancing external-facing partner management with internal-facing sales enablement. You will report to the Head of Emerging Partnerships, International and form a key part of the local GTM team, working in lock-step with them to build Claude's presence and drive market share in your market. You will collaborate closely with sales and Applied AI, in addition to marketing, customer success and centralised programme management.

This position requires a candidate with experience building and managing service-focused partners and the ability to juggle multiple strategic priorities simultaneously: enabling existing partners to drive immediate impact, embedding partners into active sales cycles, and prospecting new partners to address coverage gaps.

Responsibilities:

Be the face of Anthropic Alliances to our UK/NEU emerging boutique partner ecosystem across AI-natives, specialist SIs and consultancies.
Build and curate the partner portfolio to accelerate Claude adoption and service mid-market and enterprise customers.
Identify, recruit, and onboard high-potential partners with genuine AI implementation capability.
Partner with sales leaders to ensure business objectives are identified and met, with particular focus on deals where boutique agility and specialist expertise add value.
Understand partners' businesses, their technical depth, and their target customer segments.
Drive structure and rigour in joint business planning and active pipeline development.
Provide and coordinate sales and technical enablement, ensuring partners function as a seamless extension of our direct sales and Applied AI teams.
Coordinate with the GSI-focused Partner Manager to ensure complementary coverage and avoid duplication.
Review customer needs and coverage gaps to identify where to focus prospecting and partner capability development.
Monitor market and industry trends to identify emerging partners and new areas of specialisation.
Develop and deliver regular pipeline, lead, and activity reports attributing partner value.
Be the "voice of the partner" to internal teams (product, sales, leadership)—surface implementation patterns, product feedback, and competitive intelligence from the practitioners closest to the technology.

You may be a good fit if you have:

5+ years of experience developing services partners, consulting partners, or specialist VARs in the AI, data, or enterprise software industry.
Track record of building channel and partner motions from early stage and enabling partners who are themselves building new practices.
Experience working with boutique consultancies and SIs; understanding of how smaller partners add value to complement GSIs.
Experience managing an ecosystem across multiple countries, liaising with multiple distributed GTM teams.
Demonstrated experience with technology products at an early stage of maturity, including APIs and platforms.
Experience driving revenues across start-ups, digital native and mid-market.
Very comfortable navigating a high degree of ambiguity and prioritising work ruthlessly in an exceptionally fast-moving environment. This role is suited to a high-agency individual.
Comfortable leveraging AI tooling to multiply impact and efficiency.
Ability to work autonomously and in virtual teams.
Willing and able to travel throughout the region.
Second European language a plus.

Details

About the role

The primary responsibility of the Partner Manager (AI Boutiques) is to build and develop our ecosystem of AI-native boutiques, specialist SIs and consultancies.

Responsibilities:

Be the face of Anthropic Alliances to our UK/NEU emerging boutique partner ecosystem across AI-natives, specialist SIs and consultancies.
Build and curate the partner portfolio to accelerate Claude adoption and service mid-market and enterprise customers.
Identify, recruit, and onboard high-potential partners with genuine AI implementation capability.
Partner with sales leaders to ensure business objectives are identified and met, with particular focus on deals where boutique agility and specialist expertise add value.
Understand partners' businesses, their technical depth, and their target customer segments.
Drive structure and rigour in joint business planning and active pipeline development.
Provide and coordinate sales and technical enablement, ensuring partners function as a seamless extension of our direct sales and Applied AI teams.
Coordinate with the GSI-focused Partner Manager to ensure complementary coverage and avoid duplication.
Review customer needs and coverage gaps to identify where to focus prospecting and partner capability development.
Monitor market and industry trends to identify emerging partners and new areas of specialisation.
Develop and deliver regular pipeline, lead, and activity reports attributing partner value.
Be the "voice of the partner" to internal teams (product, sales, leadership)—surface implementation patterns, product feedback, and competitive intelligence from the practitioners closest to the technology.

You may be a good fit if you have:

5+ years of experience developing services partners, consulting partners, or specialist VARs in the AI, data, or enterprise software industry.
Track record of building channel and partner motions from early stage and enabling partners who are themselves building new practices.
Experience working with boutique consultancies and SIs; understanding of how smaller partners add value to complement GSIs.
Experience managing an ecosystem across multiple countries, liaising with multiple distributed GTM teams.
Demonstrated experience with technology products at an early stage of maturity, including APIs and platforms.
Experience driving revenues across start-ups, digital native and mid-market.
Very comfortable navigating a high degree of ambiguity and prioritising work ruthlessly in an exceptionally fast-moving environment. This role is suited to a high-agency individual.
Comfortable leveraging AI tooling to multiply impact and efficiency.
Ability to work autonomously and in virtual teams.
Willing and able to travel throughout the region.
Second European language a plus.