OpenAIBusiness Communications Lead, APAC
About the Role
We’re looking for a senior Business Communications Lead for APAC to define and deliver how OpenAI shows up with the people and businesses building on AI to turn capability into real-world progress - spanning enterprises, startups, and developers.
Reporting to the Head of Communications for APAC, this role owns the regional B2B communications strategy and execution, supporting growth, trust, and long-term adoption of OpenAI’s technology. You’ll shape how OpenAI is understood by business leaders, customers, developers, partners, and the media, while navigating a complex, fast-moving global and regional environment.
This is a builder role for someone equally comfortable setting strategy and executing across multiple markets. You’ll partner closely with global teams and local communications leaders to deliver impact on the ground.
What you do:
Set and execute the APAC B2B communications strategy, aligned with regional GTM priorities and global narratives
Partner closely with go-to-market leaders, XFN partners and local comms leads to support growth, deal momentum, and strategic accounts
Develop clear, credible umbrella and vertical-specific narratives and strategies around AI adoption, business transformation, productivity, and trust - and advertising.
Lead earned strategy for B2B audiences, including business, trade, and vertical press, as well as relevant business influencers
Tell customer and partner stories that demonstrate real-world impact across priority APAC markets.
Shape and deliver executive thought leadership programmes, including defining narratives, securing speaking opportunities, media engagement, roundtables, and proprietary events
Partner cross-functionally to align campaigns, content, and events with communications goals and sales priorities
Play a key role in defining owned and operated enterprise moments across APAC, including major industry events, executive dinners, and regional forums
Act as the regional bridge between global teams and local comms leaders, localising global launches and feeding APAC insight back into central strategy
What you bring:
12+ years’ experience in b2b or technology communications
Strong understanding of enterprise sales motions and how communications influences pipeline, trust, and adoption
Deep earned media experience with strong relationships across business, corporate, and technology media
Proven experience partnering closely with sales, marketing, legal, policy, and product teams
Experience operating at exec level and advising leaders in high-stakes, ambiguous environments
Ability to flex confidently across corporate, product, GTM, and policy topics with sound judgement
Experience working in international or regional roles within global companies and complex operating environments
Excellent writing and editing skills, with the ability to translate complex technology into clear business value
Comfortable working at pace on high-profile issues under tight deadlines
Experience managing agency partners and building small, effective teams
Bonus: familiarity with AI, enterprise software, or emerging technologies
You’ll thrive in this role if
You like building from scratch and shaping how a company shows up with business audiences
You have a creative, audience-first mindset and go beyond traditional b2b comms and media relations
You care as much about credibility and trust as you do about growth
You’re a communicator who is commercially minded and sales-aware
You’re comfortable navigating complexity, scrutiny, and fast change
You want to work in a small, senior team where autonomy and judgement really matter
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.
Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.
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