Brand Marketing Director
Brand Marketing Director to define Ironclad’s growth, owning strategy, storytelling, and creative content to drive perception and awareness.
We’re looking for a visionary Brand Marketing Director to help define the next chapter of Ironclad’s growth.
What You'll Be Doing
Brand Strategy & Positioning
Partner closely with VP Brand Marketing to evolve Ironclad’s global brand strategy, architecture, brand voice and messaging
Monitor and manage brand awareness and perception
Partner cross-functionally to align brand strategy with product roadmap & business goals
Own corporate-level audience and market insights
Creative Content Leadership & Social Media Excellence
Create perception-shifting content that goes beyond traditional campaigns, including video, written content, social media, podcasts, and emerging formats that capture attention and drive engagement
Lead our social media team & strategy across platforms, with particular focus on engaging, standout creative that drives conversations
Cross-Functional Brand Activation
Partner with communications to drive executive thought leadership and earned media coverage.
Collaborate with growth marketing and PMM to infuse brand storytelling into product launches, events, campaigns, and pipeline-driving initiatives.
Work with recruiting and HR to strengthen Ironclad’s talent brand - ensuring consistency across candidate touchpoints and reinforcing Ironclad’s AI leadership.
Champion customer storytelling that highlights impact and builds trust with enterprise audiences.
What You’ll Need
Exceptional Writing Skills: You're a master wordsmith who can craft everything from snappy social media posts to in-depth thought leadership articles that captivate and inform
Powerful Storytelling: Strong creative instincts for content, with the ability to brief and collaborate with designers, videographers, and creative teams to produce breakthrough work
Cross-Functional Leadership: Demonstrated ability to influence and collaborate across departments without direct authority, building brand champions throughout the organization
Innovation Mindset: Natural experimenter who stays curious about new platforms, technologies, and creative approaches
Results-Driven: Ability to balance creative vision with measurable business outcomes, using data to inform and optimize brand strategies
Benefits:
Health, dental, and vision insurance
401k
Wellness reimbursement
Take what you need vacation policy
Generous parental leave for both primary and secondary caregivers
Base Salary Range: $220,000.00 - $260,000.00