Influence Marketing Manager

We are looking for an Influence Marketing Manager to lead the development of long-term partnerships with influencers in Asian or MENA markets. You will drive brand awareness, grow our user base, discover fresh promotion channels, boost campaign ROI, and scale our top-performing ideas across the globe.

Responsibilities:

Collaborate with the creative team to develop promotional integrations
Consistently source content creators and develop creative materials to attract users
Evaluate influencer-generated content for quality, relevance, and originality to ensure alignment with platform policies
Track and analyze data to optimize influencer strategy and content value
Plan and launch influencer campaigns with a focus on the Asian and Arabic-speaking markets
Stay updated on industry trends, competitor activities, relevant technical tools, platforms, and emerging content creators to maintain a competitive edge in content acquisition

Requirements:

3+ years of experience in B2C influencer marketing
Work experience in finance/crypto/web3/fintech or gambling/betting
Strong background in influencer marketing, with a successful track record of identifying and managing brand-aligned partnerships
Expertise in media metrics and utilizing analytics to drive strategy
Proficient in influencer and social media management tools (e.g., Sprout Social, RivallQ, Telemetr. io, Modash)
Established network of industry contacts
Deep understanding of brand marketing and the role of influencers in strategy
Strong knowledge of PR tools, social media platforms, and trends
Creative thinker with exceptional strategy development and communication skills (both written and verbal)
Excellent organizational and negotiation skills

Will be a plus:

Experience working with financial influencers
Experience in at least one of the following markets: Malaysia, India, Vietnam, Indonesia, or Arabic-speaking countries

We offer:

Freedom to experiment with bold ideas and craft influencer marketing campaigns from scratch
An opportunity to shape key business metrics and see the direct impact of your campaigns on the company's growth
20 paid vacation days people r year
10 paid sick leave days per year
Public holidays as per the company’s approved Public holiday list
Medical insurance
Opportunity to work remotely
Professional education budget
Language learning budget
Wellness budget (gym membership, sports gear and related expenses)

Details

Experience

Min. 3 years3+ years of experience in B2C influencer marketing

Responsibilities:

Collaborate with the creative team to develop promotional integrations
Consistently source content creators and develop creative materials to attract users
Evaluate influencer-generated content for quality, relevance, and originality to ensure alignment with platform policies
Track and analyze data to optimize influencer strategy and content value
Plan and launch influencer campaigns with a focus on the Asian and Arabic-speaking markets
Stay updated on industry trends, competitor activities, relevant technical tools, platforms, and emerging content creators to maintain a competitive edge in content acquisition

Requirements:

3+ years of experience in B2C influencer marketing
Work experience in finance/crypto/web3/fintech or gambling/betting
Strong background in influencer marketing, with a successful track record of identifying and managing brand-aligned partnerships
Expertise in media metrics and utilizing analytics to drive strategy
Proficient in influencer and social media management tools (e.g., Sprout Social, RivallQ, Telemetr. io, Modash)
Established network of industry contacts
Deep understanding of brand marketing and the role of influencers in strategy
Strong knowledge of PR tools, social media platforms, and trends
Creative thinker with exceptional strategy development and communication skills (both written and verbal)
Excellent organizational and negotiation skills

Will be a plus:

Experience working with financial influencers
Experience in at least one of the following markets: Malaysia, India, Vietnam, Indonesia, or Arabic-speaking countries

We offer:

Freedom to experiment with bold ideas and craft influencer marketing campaigns from scratch
An opportunity to shape key business metrics and see the direct impact of your campaigns on the company's growth
20 paid vacation days people r year
10 paid sick leave days per year
Public holidays as per the company’s approved Public holiday list
Medical insurance
Opportunity to work remotely
Professional education budget
Language learning budget
Wellness budget (gym membership, sports gear and related expenses)