Paid Media Manager
Paid Media Manager to optimize and scale digital advertising campaigns on Facebook and Google for direct-to-consumer brands.
Eight Sleep is the world’s first sleep fitness company.
With our flagship product, the Pod, we are addressing critical sleep issues such as temperature regulation, bed elevation, snoring reduction, and the wake-up experience.
We are looking for a Paid Media Manager with experience in running campaigns on Facebook and Google.
How you’ll contribute
Lead digital advertising campaigns in both Facebook and Google Ads (incl. Search, Shopping and Youtube) for all markets
Carefully analyze campaign performance; evaluate and interpret performance-related KPIs, working closely with the digital advertising team to consolidate learnings and continuously optimize campaigns for higher efficiency
Analyze and recommend new copy & creative using both qualitative and quantitative metrics
Continuously propose optimizations and assure the quality control of campaigns
Prepare accurate reports with clearly synthesized insights and actionable next steps
Research keywords, market trends, and competition to ensure Eight Sleep is competitive in the market
Develop and implement tests at a rapid pace
Stays up to date on relevant industry trends, new ad products, and best practices
What you need to succeed
3-5 years of experience with Meta Business Suite and Google Ads, with proven success working on campaigns for direct-to-consumer brands, ideally with budgets above $1M per year
Experience with analytics and research tools (e.g, Meta Business Suite, Google Search Console, Google Merchant Center, Google Ads, SearchAds 360, keyword planner)
Capable of working independently, proactively creating plans from the ground up
Develop and continually expand or refine keywords/copies/assets based on performance
Strong familiarity with marketing funnels + attribution analysis
International awareness, with basic understanding of diverse cultures
A strong, proactive communicator with a can-do, positive attitude and a strong desire to get things done
Why join Eight Sleep?
Innovation in a culture of excellence
Join us in a workplace where innovation isn’t just encouraged - it’s a standard.
Immediate responsibility and accelerated career growth
From your first day, you’ll take on substantial responsibilities that have a direct impact on our core business and product success.
Collaboration with exceptional talent
Work alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms.
Equitable compensation and continuous equity investment
We extend equity participation to every full-time team member, recognizing and rewarding your direct contributions to our success.
Your own Pod - and other great benefits
Every Eight Sleep employee receives the very product that defines our mission: a Pod of their own.
We will hire for this role in the US/UK, but working hours need to overlap with EST.
Note: Employees approved for remote work must perform their duties from a single, company-approved based location #LI-Remote