Programmatic Advertising Consultant
Programmatic Advertising Consultant needed to manage campaigns, provide insights, and optimize performance across multiple platforms.
Programmatic Advertising Consultant
Skopje, hybrid
_This role resides within our Digital Marketing Business Unit, based in the vibrant city of Skopje.
Digital Marketing at DEPT®:
- A group of analytical and performance-driven colleagues that will feel like friends in no-time;
- Good vibes: we’re trusting and believe in creative freedom and autonomy;
- If you grow, we grow.
- Projects that work for you as well as the other way around.
- Clients that will make you feel like a proud ambassador, like Netflix, Foot Locker & Philips.
- Best of both worlds: the pros of an international leading agency with the energy of your next door agency.
JOB PURPOSE:
Joining this team means working closely with our Programmatic Team that spans a number of offices across Europe.
We are seeking a highly motivated Programmatic specialist to join our team.
KEY RESPONSIBILITIES:
- Strategising, execution, optimisation and reporting on programmatic ads performance.
- Consulting with the team of programmatic advertising consultants on best practices.
- You translate the results into insights, advice and new plans that you can present clearly at every level.
- Manage programmatic campaigns across multiple platforms, including DV360, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges.
- Analyze campaign data to provide insights and recommendations to clients.
- Deliver and present work with data-driven insight and analytics both internally and externally.
- Being aware of, and research new publishers, tech developments, buying types and industry trends to support programmatic consultant and media strategist;
- Making data-driven decisions on a campaign performance;
- Proactivity towards improving DEPT®’s service and way of working.
WHAT ARE WE LOOKING FOR:
- Relevant & proven experience in programmatic advertising, with knowledge of the Google Stack, Google Ads (Display/Video), DSP (e.g. Adform, Tradedesk, DV360), GMP and Analytics
- Strong understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges
- Strong analytical skills and ability to provide insights and recommendations based on data
- Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams
- Experience in managing programmatic campaigns in video, display, digital audio, digital outdoor, and CTV channels
- Excellent written and verbal communication skills (English is required, Dutch is preferred)
- A consultative approach to grow existing and new programmatic clients, educate greater team about Programmatic Advertising;
WE OFFER
- Hybrid working policy,
- Monthly public transportation card as part of our ongoing effort to protect the environment.
- Stay happy and healthy with a contribution to your health through the OpenUp platform and access to private health insurance.
- Health and wellness benefits through a Sportmaster card with which you may do sports activities each day in different locations.
- Profit-sharing bonuses at the end of each year along with a referral bonus upon each successful hire.
- Refreshments are provided in the office all week, as well as drinks at 4pm on a Friday (more details about the office life can be found here);
- A reputation for doing good.
- Awesome clients.
- The opportunity for possibility.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
WHO ARE WE?
We are pioneers at heart.
Our culture is big enough to cope and small enough to care.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
Not sure you meet all qualifications? Apply, and let us decide!
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.