Owner.comBrand Designer
About Owner.com
Owner is the AI growth system for local restaurants.
Our AI continuously improves SEO, marketing, and online ordering to grow first-party orders. Unlike other companies that force small business owners to master their software to drive sales, Owner gives them a proven system run by experts.
Owner is like having an army of engineers and marketers on your side, just like the big chains.
Our vision
We’re starting by helping independent restaurants succeed online.
But it’s not just restaurants that need our help. Most local businesses are struggling with these same problems. Huge technology corporations are taking their customers, bleeding their profits, and making it hard for them to survive.
Once we nail the solution for restaurants – we’ll scale it into every other local business type.
In the future we envision, tens of millions of local business owners will use our technology to succeed in the digital age.
Our traction
Since 2020, we've generated tens of millions in revenue and processed over half a billion dollars of online orders. 1 in 5 Americans have used an Owner.com website.
More importantly, we’ve helped over 20,000 restaurant owners, and saved them nearly $200 million in fees.
Our team
Our team is now in the low hundreds. We’ve got top talent from the most successful companies in SMB software, including: Shopify, HubSpot, DoorDash, ServiceTitan, Rappi, Faire and Stripe.
We’ll be scaling even faster in 2026 to keep pace with our customer growth.
Where we work
Owner is a remote-first, global company headquartered in San Francisco, with a sales hub in Toronto. For a few of our roles we prioritize in-person collaboration at one of our office locations. Most of our teammates are distributed throughout the globe. Please review the role description and discuss with your recruiter for more details on location!
Why we want you
Owner builds software that helps independent restaurants stay independent. We give owners the tools to run their business, build real relationships with their customers, and grow on their own terms.Design plays a central role in making that work, and now, we're ready to build a brand that reflects it.
We're at an inflection point. Owner has a strong product foundation, a clear mission, and thousands of restaurant owners relying on us every day. What we need now is a brand expression that matches the ambition of what we're building, one that feels distinctive, credible, and deeply connected to the people we serve.
You'll be a founding Brand Designer, responsible for establishing how Owner shows up in the world. That means defining and evolving our visual language, shaping our voice and tone, and building a system that can scale across product marketing, campaigns, partnerships, internal culture and beyond. You'll work closely with leadership, product, and marketing teams to make sure every touchpoint, from our website to our booth at a trade show to the shirt on an employee's back, feels unmistakably Owner.
This role is remote and can be based anywhere in the US or Canada (exc. Quebec). For SF based candidates: we have a beautiful office in the Presidio for optional in-person collaboration.
What you'll do
Evolve Owner's brand identity across the board: visual systems, typography, color, illustration style, photography direction, physical products, and tone of voice
Create brand guidelines and systems that empower the team and our partners to execute consistently across channels without bottlenecking on you
Design for impact across the customer journey, from awareness and acquisition to retention and advocacy: landing pages, campaigns, event materials, sales decks, swag, and more
Build our internal brand presence, designing employee merchandise, office materials, and team swag that people actually want to wear and use
Collaborate cross functionally with product design, marketing, sales, and leadership to ensure brand and product feel like one cohesive experience
Bring ideas to life quickly, whether that's a pitch deck for a partnership, a booth design for a restaurant trade show, or a brand refresh for a product launch
Stay connected to our customers, independent restaurant owners, and ensure the brand reflects their reality, not a sanitized version of it
Build for scale, knowing that the systems you create today will need to support a much larger company tomorrow
What we're looking for
7+ years of brand design experience, ideally with a mix of in-house and agency work, and a portfolio that demonstrates range, craft, and strategic thinking
Strong visual design fundamentals: typography, layout, color theory, illustration, and motion, with an eye for detail and a bias toward clarity
Systems thinking: you don't just design one offs, you build frameworks that others can use and adapt
Comfort with ambiguity: you're energized by blank canvases, not paralyzed by them
A storyteller at heart, able to translate abstract ideas into compelling visual narrativesHands on execution skills: you can art direct and delegate, but you're also willing to roll up your sleeves and execute when needed
Collaborative instincts: you work well with non-designers, take feedback gracefully, and know when to push back with conviction
An understanding of how brand and product intersect, and how to make them feel like one unified experience
Bonus: experience designing for small business, hospitality, or mission driven brands; familiarity with Figma, Adobe Creative Suite, and AI design tools
Why Owner
Ground floor opportunity to build something from scratch and shape how a fast growing company shows up in the world
Real impact: the brand you build will directly influence how thousands of restaurant owners perceive and trust us
Creative freedom within a clear mission: you'll have the autonomy to explore and the context to make smart decisions
Tight collaboration with experienced product designers, engineers, and leaders who value craft and care about the details
Meaningful work that helps independent businesses compete and win, challenging the status quo in an industry that needs it
Pay and Benefits
The estimated base salary range for this role is $190K-$270K, depending on experience and location. The offer also includes a a generous pre-IPO equity package.
We are hiring across Senior, Staff, and Principal levels in 2026. While a base salary range is listed, final compensation and leveling are determined holistically based on experience, impact, and role scope. Total compensation includes base salary, equity, and benefits.
Other benefits include comprehensive health coverage, remote-first workplace, unlimited PTO - plus extra fun perks!
🚩 Notice - Employment Scams
Communication from our team regarding job opportunities will only be made by an Owner team member with an @owner.com email address.
We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by scammer, please mark the communication as "phishing" or “spam” and do not respond.