Senior Field Marketing Manager

Senior Field Marketing Manager to drive pipeline growth through global field marketing programs, supporting event strategy, and collaborating on partner marketing initiatives.

At Docker, we simplify the lives of developers who are building world-changing apps. As a Senior Field Marketing Manager, you will play a pivotal role in accelerating pipeline creation and conversion by designing, executing, and scaling global programs and campaigns in close partnership with Sales, Customer Success, Growth Marketing, and Partner teams.

You’ll own and evolve the strategy and execution of key integrated programs like webinars, field events, ABM-style plays, and partner-led activities — all with the goal of driving demand and delivering measurable business impact.

This is a high-impact senior individual contributor role on our Growth Marketing team, ideal for someone who thrives in a fast-paced, collaborative environment and has a passion for building programs that drive real results.

Responsibilities

Drive pipeline growth through global field marketing programs: Own the strategy, planning, and execution of high-impact, scalable programs such as executive roundtables, partner events, webinars, and partner-led field initiatives. Collaborate with Sales, CS, Growth, and Partner Marketing to ensure alignment and measurable impact on pipeline.
Support event strategy, execution & performance: Support the events strategy and logistics for Docker-led and third-party events (virtual, in-person, hybrid), with a laser focus on lead generation, acceleration, and conversion. Ensure flawless execution while integrating each event into the broader marketing campaign architecture.
Collaborate on partner marketing initiatives: Lead and support joint field and partner events, co-branded campaigns, and ecosystem programs that drive shared pipeline and customer engagement. Work closely with the Partner Marketing team to ensure alignment with partner priorities and execution excellence.
Partner cross-functionally with Sales, CS, Partner team, Events, and Growth Marketing: Serve as one of the strategic partners to our GTM leaders by delivering programs tailored to their pipeline and customer expansion goals. Work alongside the Integrated Campaign Managers to translate business objectives into integrated marketing strategies that span lifecycle stages, personas, and buying groups.
Campaign integration & program orchestration: Ensure all field marketing programs are tightly integrated into global and partner-driven integrated campaigns. Partner with the campaigns and content teams to surface messaging and content that resonates with specific audiences and buying stages.
Scale repeatable programs globally: Develop playbooks and toolkits that enable partner and sales teams to execute scalable “events-in-a-box” and repeatable pipeline plays.

Qualifications

8+ years of experience in Field Marketing, Demand Generation, or Integrated Campaigns at B2B SaaS companies, ideally with a PLG and Sales-led motion
Proven success in leading high-performing marketing programs that deliver pipeline and revenue
Strong project management and cross-functional collaboration skills
Experience running and optimizing partner event programs (virtual, in-person, hybrid)
Familiarity with Salesforce, marketing automation platforms (e.g., Marketo), and ABM tools (e.g., 6sense)
Ability to think strategically while executing tactically; thrives in both strategy sessions and program execution
Comfortable working closely with Sales and Customer Success teams — you speak their language and align quickly to their goals
Data-driven mindset with a strong focus on pipeline outcomes, reporting, and attribution
Excellent verbal and written communication skills
Bonus: Experience collaborating with Partner Marketing teams to plan and execute joint programs or ecosystem events

What to Expect in the First 90 Days

Deeply understand Docker’s customers, personas, and go-to-market motions
Build trusted relationships with key stakeholders in Sales, CS, Growth, and Partner Marketing
Audit and assess current field marketing and partner event programs, identifying opportunities to optimize and scale\
Launch your first partner marketing acceleration programs
Take ownership of and propose optimizations to Docker’s partner-led lead generation and management strategy
Contribute to H2 planning and pipeline target alignment

Responsibilities

Drive pipeline growth through global field marketing programs: Own the strategy, planning, and execution of high-impact, scalable programs such as executive roundtables, partner events, webinars, and partner-led field initiatives. Collaborate with Sales, CS, Growth, and Partner Marketing to ensure alignment and measurable impact on pipeline.

Support event strategy, execution & performance: Support the events strategy and logistics for Docker-led and third-party events (virtual, in-person, hybrid), with a laser focus on lead generation, acceleration, and conversion. Ensure flawless execution while integrating each event into the broader marketing campaign architecture.

Collaborate on partner marketing initiatives: Lead and support joint field and partner events, co-branded campaigns, and ecosystem programs that drive shared pipeline and customer engagement. Work closely with the Partner Marketing team to ensure alignment with partner priorities and execution excellence.

Partner cross-functionally with Sales, CS, Partner team, Events, and Growth Marketing: Serve as one of the strategic partners to our GTM leaders by delivering programs tailored to their pipeline and customer expansion goals. Work alongside the Integrated Campaign Managers to translate business objectives into integrated marketing strategies that span lifecycle stages, personas, and buying groups.

Campaign integration & program orchestration: Ensure all field marketing programs are tightly integrated into global and partner-driven integrated campaigns. Partner with the campaigns and content teams to surface messaging and content that resonates with specific audiences and buying stages.

Scale repeatable programs globally: Develop playbooks and toolkits that enable partner and sales teams to execute scalable “events-in-a-box” and repeatable pipeline plays.

Qualifications

8+ years of experience in Field Marketing, Demand Generation, or Integrated Campaigns at B2B SaaS companies, ideally with a PLG and Sales-led motion

Proven success in leading high-performing marketing programs that deliver pipeline and revenue

Strong project management and cross-functional collaboration skills

Experience running and optimizing partner event programs (virtual, in-person, hybrid)

Familiarity with Salesforce, marketing automation platforms (e.g., Marketo), and ABM tools (e.g., 6sense)

Ability to think strategically while executing tactically; thrives in both strategy sessions and program execution

Comfortable working closely with Sales and Customer Success teams — you speak their language and align quickly to their goals

Data-driven mindset with a strong focus on pipeline outcomes, reporting, and attribution

Excellent verbal and written communication skills

Bonus: Experience collaborating with Partner Marketing teams to plan and execute joint programs or ecosystem events

What to Expect in the First 90 Days

Deeply understand Docker’s customers, personas, and go-to-market motions

Build trusted relationships with key stakeholders in Sales, CS, Growth, and Partner Marketing

Audit and assess current field marketing and partner event programs, identifying opportunities to optimize and scale\

Launch your first partner marketing acceleration programs

Take ownership of and propose optimizations to Docker’s partner-led lead generation and management strategy

Contribute to H2 planning and pipeline target alignment