Marketing Analyst

At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.

Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure.

Anchorage Digital is looking to add an experienced marketing analyst to our team to run point on data analysis for go-to-market campaigns.

Technical Skills:

• Has a deep understanding of Salesforce and marketing analytics tooling and a working knowledge of financial services, Fintech, or crypto.
• Uses analytical and problem-solving skills to identify root causes of campaign performance.

Complexity and Impact of Work:

• Defines marketing analytics priorities and applies problem-solving skills with minimal supervision.
• Responsible for the full lifecycle of campaign tracking, dashboard development, and reporting back to business lines.
• Works on diverse challenges requiring thoughtful analysis and decision-making.

Organizational Knowledge:

• Understands Anchorage’s strategic goals and integrates them into analytics planning and goal-setting.

Communication and Influence:

• Builds strong team relationships and embodies our culture pillars.
• Collaborates across teams, mentors others, and contributes to cross-functional initiatives.
• Adapts communication styles effectively and gains buy-in from others.
• Engages with senior internal and external stakeholders in their area of expertise.

You may be a fit for this role if you have:

• Experience as a Salesforce administrator
• Skills in developing dashboards and tracking performance marketing data across a range of SaaS tools
• Self starter and strong drive to grow the business within a market leading company.

Although not a requirement, bonus points if:

• A passion and understanding of the crypto ecosystem.
• You were emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial system. :)