SEO Content Writer

Why This Role Exists

We are not looking for a "content producer" to fill a blog with words. We need a Growth Operator who views content as a scalable acquisition channel.

This role is designed to provide Founder and Marketing Leverage by owning the entire lifecycle of organic authority. You won’t just be writing articles; you will be architecting a library of high-intent assets that capture search traffic and convert it into revenue. In this role, you bridge the gap between creative storytelling and technical SEO, ensuring that every word published serves a strategic purpose in our growth engine.

What You’ll Be Responsible For (Outcomes)

• Research and execute comprehensive pillar pages and "evergreen" guides that establish us as the definitive voice in our space.
• Write and optimize page copy that satisfies both the Google algorithm and human psychology, maintaining a delicate balance between SEO density and high-velocity CTAs.
• Produce in-depth, long-form assets (1,500+ words) designed to rank for high-difficulty keywords by solving for user intent better than any competitor on page one.
• Own the "freshness" of our digital library. You will proactively audit, rewrite, and re-optimize existing content to defend rankings and improve click-through rates (CTR).
• Execute flawless on-page SEO—from semantic keyword integration and internal linking structures to meta-data and schema—ensuring 100% crawlability and relevance.

What You’ve Done Before

• You have a portfolio of content that currently ranks in the top 3 positions for competitive, high-intent keywords.
• You are a power user of Ahrefs, SEMrush, SurferSEO, or similar tools, using them to find "content gaps" that competitors have missed.
• You have experience translating complex technical concepts into clear, persuasive prose for sophisticated professional audiences.
• You’ve managed content calendars where success was measured by organic traffic growth and lead conversion, not just "word count."

Who You Are

• You don’t need a brief to tell you what to write. You dig into the data, identify what the market is searching for, and build the solution.
• You understand that modern SEO is about Experience, Expertise, Authoritativeness, and Trustworthiness. You write for humans first, knowing that’s what Google rewards.
• You understand the "why" behind site architecture and how content affects the broader technical health of a domain.
• You thrive in high-growth environments where speed of execution and quality of output are equally weighted.

Who This Is NOT For

• The "Generalist" Blogger: If your experience is primarily in lifestyle writing or high-volume, low-quality "content farms," this isn't the right fit.
• The AI-Only Writer: We value efficiency, but if your process is "prompt and publish" without deep original research and strategic layering, you won't meet our standards.
• The Task-Taker: If you need a manager to assign you every topic and keyword, you will find our pace challenging.

What Success Looks Like

• Month 1: Comprehensive audit of existing top-performing content; identification of 5 "low-hanging fruit" keywords; first 2 high-intent pillar posts published.
• Month 3: Measurable upward trend in organic impressions and "Position 1-3" keyword rankings; landing page conversion rates stabilized through A/B testing.
• Month 6: The organic channel is a predictable lead-generation machine, with a compounding library of assets that allow the leadership team to scale back on paid spend.

Key Performance Indicators (KPIs):

• Organic Traffic Growth: Month-over-month increase in targeted search traffic.
• Keyword Velocity: Number of target keywords moving into the Top 10.
• Conversion Rate: Percentage of readers moving from blog/guide to a lead action.
• Content Freshness Score: 100% of "Core" assets updated within the last 6 months.

Minimum Technical and Work Environment Requirements:

• Internet Connection:

• Primary internet connection with a minimum speed of 15 Mbps.

• Backup internet connection with at least 10 Mbps.

• Backup connection must be capable of supporting work during a power outage.

• Primary Device:

• Desktop or laptop equipped with at least:

• Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.

• A minimum of 8 GB RAM.

• Backup Device:

• Must meet or exceed the performance of an Intel Core i3 processor.

• Must be functional during power interruptions.

• Peripherals and Workspace:

• A functioning webcam.

• A noise-canceling USB headset.

• A quiet, dedicated home office space.

• A smartphone for communication and verification purposes.

• Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.

• Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.

• Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.

• Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.

• Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.

• Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.