Weekday (YC W21)Digital Marketing Intern
This role is for one of the Weekday's clients
**Salary range: Rs 84000 - Rs 150000 (ie INR 0.84 - 1.5 LPA)
**Min Experience: 0 years
Location: Chennai
JobType: full-time
We are seeking a motivated and detail-oriented Digital Marketing Intern to join our dynamic marketing team. This role is ideal for individuals looking to build a strong foundation in digital marketing while gaining hands-on experience across multiple online channels. As a Digital Marketing Intern, you will support the execution of marketing campaigns, assist in content creation, and contribute to performance analysis, helping drive brand awareness and customer engagement.
Key Responsibilities:
- Assist in planning and executing digital marketing campaigns across channels such as social media, email, search engines, and display advertising.
- Create, edit, and publish engaging content for social media platforms, blogs, and websites.
- Support Search Engine Optimization (SEO) activities, including keyword research, on-page optimization, and content improvements.
- Monitor and analyze campaign performance using tools like Google Analytics, social media insights, and other reporting platforms.
- Assist in managing social media accounts, including scheduling posts, responding to comments, and tracking engagement metrics.
- Conduct market and competitor research to identify trends and opportunities.
- Collaborate with cross-functional teams such as design, content, and product to ensure alignment in messaging and campaigns.
- Support email marketing efforts, including list management, campaign setup, and performance tracking.
- Help maintain and update website content as needed.
Required Skills & Qualifications:
- Basic understanding of digital marketing concepts and channels, including SEO, SEM, social media, and email marketing.
- Strong written and verbal communication skills.
- Familiarity with digital tools such as Google Analytics, Google Ads, or social media platforms is a plus.
- Ability to create engaging and creative content tailored to different audiences.
- Analytical mindset with the ability to interpret data and generate insights.
- Proficiency in MS Office (Word, Excel, PowerPoint) or Google Workspace.
- Strong organizational skills and attention to detail.
- Willingness to learn, adapt, and take initiative in a fast-paced environment.
Preferred Qualifications:
- Any coursework, certification, or internship experience in digital marketing or a related field.
- Basic knowledge of graphic design tools (e.g., Canva, Photoshop) is an advantage.
- Understanding of current digital marketing trends and best practices.