Senior Marketing Analyst

At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. Our Marketing Analytics team delivers strategic insights through comprehensive data analysis of marketing campaign and channel performance, collaborating closely with Sales, SDR, and Ops (Marketing + GTM) teams. This dynamic team is responsible for lead funnel measurement, attribution modeling, in-depth analysis of Marketing investments, and identifying critical risks and opportunities within the business. They ensure the availability of robust self-service tools and dashboards for trend analysis, while playing a pivotal role in operating reviews and annual planning. As a Senior Marketing Analyst, you'll serve as the analytics partner for marketing teams, building scalable reporting capabilities that track performance across the entire customer journey. You'll transform complex marketing data into actionable insights that influence strategy, automate key operating review deliverables, and enable stakeholders to make data-driven decisions that improve marketing ROI.