Staff Product Marketing Manager

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

Samsara seeks a Staff Product Marketing Manager – Platform. This person is Samsara’s principal storyteller – taking what resonates in the market, competitive differentiation, executive talking points and translating that into an elegant and repeatable story told across the buyer journey. This person will build a narrative fabric with core materials like Samsara’s value framework and then deploy a cohesive message onto assets like Samsara’s pitch decks and quarterly updates. They will work across teams to build and execute content across Samsara’s platform portfolio, spanning data, automation, AI, and developer ecosystem capabilities. 

This role is a healthy balance of operational execution (maintaining Samsara’s cross-platform messaging) and bringing that content to market in highly visible, high value environments.

• Operationally, the person in this role will maintain and evangelize the fabric of Samsara’s platform messaging, including value framework, GTM content, quarterly updates, and team enablement. 
• Strategically, the role will require the candidate to program and execute our messaging on internal and external stages such as Beyond, Sales Kickoff, and executive events. The candidate must be not only comfortable but exceptional in a public forum.

This is a high-impact, cross-organizational role with direct work with senior leadership and a seat at the table for key moments. The role requires the ability to not just attend but lead Samsara’s platform message in these venues.

This is a remote position open to candidates based in the United States. 

In this role, you will: 

• Strategic Narrative & Messaging

• Develop and evolve the platform story that unifies Samsara’s hardware, software, data, and AI capabilities into a cohesive value proposition.

• Translate complex technical concepts into clear, compelling narratives for diverse audiences (executives, CIOs, product users, partners, developers).

• Cross-Platform Storytelling & GTM Enablement

• Partner with Product, Engineering, Sales, and Marketing to ensure consistent messaging across go-to-market plans, launch briefs, pitches, and demos.

• Lead the creation of platform pitch decks, quarterly roadmap narratives, and executive-ready content that support business priorities.

• Executive & Field Support

• Support field teams with high-leverage assets (solution briefs, enablement decks, etc.) that help drive adoption and pipeline.

• Events & Thought Leadership

• Shape, test, and occasionally present content for major events and keynotes, including breakout sessions, demos, and senior executive presentations.

• Work with event marketing and communications to ensure a consistent and impactful public narrative.

• Voice of Customer & Market Insight

• Synthesize customer insights, competitive trends, and platform usage data into strategic positioning updates.

• Serve as a marketing lead on platform-level research and strategic briefs.

Minimum requirements for the role:

Experience & Domain Expertise

• 7+ years of product marketing, portfolio marketing, or related experience in B2B SaaS / platform organizations with narrative ownership responsibilities (e.g., messaging frameworks, pitch architecture, cross-portfolio storytelling).
• Track record driving GTM narratives that align product roadmaps with market value and customer outcomes.

Cross-Functional Leadership

• Proven ability to partner deeply with Product, Engineering, Sales, and Demand teams to influence strategy and build consensus.
• Comfortable operating in ambiguity and leading with clarity to drive prioritized execution.

Communication & Presence

• Exceptional communicator with strong reading, writing, storytelling, and executive presentation skills. 
• Experience building content for senior audiences (C-suite, CIOs), and shaping narratives for large events or major launches.

Analytical & Strategic Thinking

• Ability to think both strategically and tactically — from high-level narrative architecture to detailed execution in decks and campaigns.
• Experience and balance with LLMs for content development

An ideal candidate also has:

• Experience scaling narrative frameworks across multiple product lines or geographies.
• Familiarity with platform ecosystems, APIs, developer audiences, or technical buyers.
• Experience with analyst relations, ecosystem partners, and platform launch planning.

You should apply if:

• You want to impact the industries that run our world: Your efforts will result in real-world impact – helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
• You are a strategic operator: You can connect the dots across product, sales, and marketing, turning customer insights into successful go-to-market strategies.
• You are a builder: You want to shape how a category-defining product grows and evolves, not just execute what’s already been defined. You can operate autonomously and make insights-driven decisions that drive business impact.
• You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
• You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
• You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.

The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance, subject to plan terms and conditions. Learn more about our total rewards and benefits below.

Annual Base Salary

$128,520—$229,500 USD

Total Rewards

At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.

Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you’re ready to build for the long term and own the outcome, your journey starts here.

Flexible Working 

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Belonging at Samsara

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.

Accommodations 

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.

Our Commitment to Authenticity

We use Tofu, a fraud detection tool, to validate the authenticity of applications and protect against identity fraud. This ensures we are connecting with real people and allows us to prioritize genuine candidates. Please see Samsara’s Candidate Privacy Notice for more information.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in @samsara.com, @us-greenhouse-mail.io or @mail3.guide.co. For more information regarding fraudulent employment offers, please visit our blog post here.